For product design teams

    Put your designs in front of real people

    Show mockups inside the interview, hear first reactions by chat, voice or video, and find out what is unclear before it gets built.

    • Chat, voice or video
    • 20 languages
    • Reports with real quotes

    AI interview

    Example questions for this study

    Preview
    Looking at this screen, what do you think you can do here?
    The AI asks a follow-up when an answer is vague
    Which of these two versions would you use to finish the task, and why?
    What on this page is unclear or surprising to you?
    The participant is answering
    Why teams switch

    What gets in the way, and how it changes

    The problem

    Feedback on designs comes too late. By the time users see the work, it is already in development.

    With Formzed

    Add up to 4 images to any question, like two versions of a screen. The interviewer shows them as it asks and follows up on what people say about them.

    The problem

    Design reviews turn into opinion contests. The loudest view in the room wins.

    With Formzed

    Start from what users said. The report counts how many people raised each theme and quotes them, so the discussion begins with evidence.

    The problem

    Finding the right testers is slow. The people you need are rarely the people you can reach this week.

    With Formzed

    Share a link with your users, or list the study on Paid Research and use screener questions to describe who you need. Formzed reviews every applicant.

    How it works

    From question to report

    1. 1

      Set the goal and add designs

      Describe what you want to learn, review the drafted questions, and attach the mockups each question should show.

    2. 2

      Find your testers

      Send the link to your users or beta group, or recruit through Paid Research by the kind of people you need.

    3. 3

      Hear first reactions

      People answer by chat, voice answers, voice conversation or video call. They can tap any image to see it full size, and the interviewer follows up on what they notice.

    4. 4

      Decide with the team

      Read themes and quotes in the report, compare reactions by screener segment, and share captioned clips from recorded video calls.

    Questions you might ask

    • Looking at this screen, what do you think you can do here?
    • Which of these two versions would you use to finish the task, and why?
    • What on this page is unclear or surprising to you?
    • What do you expect to happen after you press this button?
    • How would you find your settings from here?
    • Is anything missing that you would need before using this?

    What you get

    Reactions before build

    Hear what people understand, what confuses them and what they expect, while changes are still cheap.

    A preference with reasons

    Ask chat with your data which version people leaned toward and why, and get an answer that cites their quotes.

    Clips for the critique

    Captioned highlight reels from recorded video calls, with participants shown by number, shared with one private link.

    Questions

    Asked often

    Hear from your customers this week

    Set up a study in minutes, share one link, and read the report when the interviews are done.